Watercolour Challenge
The return of a beloved daytime TV classic, Watercolour Challenge was scheduled to launch on Blue Monday. This colourful launch campaign offered a solution to the January Blues.
Print adverts featured 4 different locations celebrating the inspiring landscapes Britain has to offer.
Creative: Tom Gough / David Hicks
Lead Design / Illustration: Manuella Bonomi
Design: Stephen Ajayi / James Nolan / Lydia Haworth / Blake Neale
Finishing: Bradley Ashton
Production: Hannah Jones / Ioni Beresford-Cole
Creative Director: Alex Norris